Christina Umerez Income Report


Etsy store selling custom pet portraits


Home Decor, Pet Supplies

Revenue Models

Digital Products, E-commerce, Print on Demand

Christina Umerez crafts her future with print-on-demand pet portraits, earning $12K monthly on Etsy.

From Side Hustle to Full-Time Triumph: $12K/Month with Custom Pet Portraits

Hey there! You know that dream where you ditch your day job and travel the world with money rolling in? Well, Christina Umerez made it happen. Imagine this: She starts a small Etsy store for pet portraits, right at the start of 2020. Picture her juggling her day job and drawing countless pets on her iPad during every spare minute she has.

The Turning Point

“I had this ‘aha’ moment,” Christina recalls. She’s swamped with orders, up till midnight – it’s nuts! That’s when she stumbles upon the game-changer: print-on-demand (POD). If you’re thinking, “Print-on-what now?” – it’s pretty cool stuff. Upload your art to a platform like Printify and bam! They handle printing and shipping your designs on products.

Making Money While Asleep? Yes, Please!

  • The Side Gig That Could: There she was using Printify to scale her Etsy shop from pocket change ($300/month) to big bucks ($12K during holiday peaks!) – all while still working her other gig.
  • Farewell to the 9-to-5: Fast forward ten months and Christina waves goodbye to her full-time job after smashing sales goals even in slower months (we’re talking 15 to 20 sales daily).

Growing The Business Like a Pro

A bit of patience mixed with strategic moves and Christina’s business reaches new heights.

You won’t believe it but choosing evergreen niches over fleeting trends helped sustain those juicy earnings post-holiday rush. Smart move!

Tips from Someone Who’s Been There

All ears? Here’s what Christina suggests:

  1. JUMP IN NOW: Don’t snooze on starting your POD adventure; Q4 will come around faster than you think.
  2. Pace Yourself: No instant success? No sweat! It’s a marathon, not a sprint. Stick with it for those long-term gains.

If you’re nodding along thinking, “That could be me…” then why not give it a whirl?

How It Works: Building a Print-on-Demand Business

Setting the Stage

Transitioning from a side gig to a lucrative print-on-demand (POD) venture involves several strategic steps. To launch, you’ll want to:

  • Determine a niche or passion you can design for, such as pets or hobbies.
  • Create unique designs using digital tools.
  • Open an online store on platforms like Etsy to showcase your products.
  • Select a print-on-demand service provider, such as Printify, to manufacture and ship your designs without requiring your hands-on involvement.

Ramping Up Operations

Moving from initial setup to day-to-day management and scaling involves:

  • Dedicating time regularly to add new designs and optimize existing listings for search engines (SEO).
  • Incorporating evergreen themes into your offerings so sales are not reliant on seasonal trends alone.
  • Analyzing sales data post-Q4 (the peak shopping season) to refine strategies and maintain order flow throughout the year.


  • Financial Flexibility: Starting a print-on-demand business can lead to significant income growth, allowing entrepreneurs to surpass their day job earnings and gain financial independence.
  • Passive Income Streams: With the automation of printing and shipping, this business model can evolve into a source of passive income, freeing up time for other pursuits or ventures.
  • Lifestyle Liberation: The ability to operate from anywhere with an internet connection offers a location-independent lifestyle, ideal for those wishing to travel or simply enjoy working from home.
  • Sustainable Growth: Targeting evergreen niches rather than temporary trends ensures consistent sales and avoids the peaks and troughs associated with seasonal markets.
  • Scalable Potential: The inherent scalability of print-on-demand services means that business expansion is not limited by individual capacity for order fulfillment.


  • Financial Uncertainty: Income may be inconsistent, especially when starting out or during off-peak seasons, which can lead to financial stress.
  • Time Investment: Significant time is required upfront to design products, optimize listings, and understand market trends for minimal initial returns.
  • Market Saturation: With many individuals jumping on the print-on-demand bandwagon, there’s a risk of market oversaturation that could impact sales potential.
  • Skill Development: Sustained success requires continuous learning of SEO practices and design skills to stay competitive, which may be challenging for some.
  • Dependency on Platforms: Relying on third-party platforms like Etsy means being subject to their rules and fee structures, which can change without notice and impact profitability.

Platforms for Income Generation

Etsy: Christina initially used Etsy to sell custom pet portraits directly to customers. She created hand-drawn portraits on her iPad, which generated a small income while working full-time.

  • Began with creating and fulfilling each order herself.
  • Faced challenges due to the time-consuming nature of the work.

Moving Toward Passive Income with Print-on-Demand (POD)

Printify: To streamline her business, Christina turned to Printify, a print-on-demand platform that significantly reduced her involvement in the production process.

  • All physical product printing and shipping handled by Printify.
  • Eased the workload, allowing for scalability and passive income generation.
  • Potential for location independence realized through this model.

Leveraging Etsy with POD Integration

Christina launched a new Etsy store specifically for print-on-demand products:

  • No longer limited by time or order fulfillment responsibilities.
  • Achieved monthly earnings as high as $12,000 part-time before quitting her full-time job.

If you’re thinking about starting your own side hustle, might I suggest looking into platforms like Etsy and services like Printify? They could be your ticket to not just earning extra cash but potentially paving your way to financial freedom!

Understanding the Print-on-Demand Business Model

What is Print-on-Demand?

Print-on-demand (POD) is a business model where products are printed and shipped upon order. This means there’s no need for inventory, reducing initial costs and risks. POD makes it feasible to offer personalized products, as each item can be customized without extra cost or time.

Industry and Revenue Potential

  • Scalability: With POD services, business growth isn’t limited by your ability to fulfill orders.
  • Earnings: Income varies based on sales volume, with potential to significantly surpass traditional job income.
  • Niches: Evergreen niches are preferred over trends for consistent year-round sales.

Main Activities for Success

Focusing on design creation, mastering SEO, and finding profitable niches are key activities. Supporting these with effective marketing can boost sales even outside peak seasons like holidays.

The Investment Breakdown

Laying the Financial Groundwork

To initiate a POD venture, certain investments are needed. Here’s an overview based on general market costs:

      • Tech Supplies:$1,000 – $2,000 for a high-quality computer and design software.
      • E-commerce Platform Fees:$20 – $100 monthly depending on the platform chosen for storefront setup and operation fees.
      • Samples Testing:$100 – $300 to assess product quality from your chosen POD service provider.
      • Promotional Budget:$500 – $1,000 initially set aside for marketing efforts including social media ads or influencer partnerships.

    . Total Estimated Initial Investment: $1,620 – $4,400 .

This estimate aims at providing a rough guideline but could vary based on personal choices or changes in market prices. Remember that diligent planning can often lead to cost savings!

Essential Tools & Services for a Print-on-Demand Business

Digital Design Software & Hardware

  • iPad: For digital drawing and creating designs.
  • Drawing App: To create and edit custom pet portraits or other designs.

E-Commerce Platforms

To launch and manage an online storefront with customer reach.

  • Etsy: A marketplace for selling custom products, including print-on-demand items.

Print-on-Demand Services

A service to handle the production and shipping of products, removing the need for personal inventory management.

  • Printify: A platform that automates the printing and delivery process for sellers.

Product Scalability & Diversification Strategies

To ensure sustained growth without reliance on seasonal trends or holidays.

Sales Strategy Focused on Evergreen Niches:

  • Create designs that appeal year-round, not just during specific seasons or holidays.
  • Prioritize hobbies, careers, and other timeless themes to maintain consistent sales outside peak shopping seasons like Christmas.

Audience Engagement Techniques:

To keep capturing interest even after peak sales periods have passed. Tools can include social media platforms or email marketing software (not mentioned directly but inferred).

Tips for Success in Print-on-Demand Business Ventures

Buckle up! Here are a few golden nuggets to keep in your pocket as you climb the print-on-demand mountain:

  • Jump in Early: Get a headstart before the busy season to learn the ropes—designing, SEO optimization, and finding your niche. The early bird doesn’t just get the worm; it gets a well-oiled store ready for action!
  • Persistence Over Perfection: Don’t let slow initial sales rain on your parade. Use this time as an undercover learning experience. Your “oops” today could be your “eureka” tomorrow!
  • Tailor Your Expectations: If quick bucks were easy, wouldn’t everyone do it? The ones who grind through tough beginnings often end up sipping victory’s sweet nectar down the road. Keep at it even when it’s harder than solving a Rubik’s Cube in the dark!
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Revenue Type

Online Business, Side Hustle


Etsy, Printify


Part Time

Last Updated